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Category Archives: TechWhirl
TechWhirl: First Solo Article
Earlier today my first solo article for TechWhirl was published. Yes, we own the site, yes I used to do about 98% of all the technical writing weekly update posts, and yes I have collaborated with Connie on a few … Continue reading
Advertise This: Today’s Ad Placements Suck
Pricing aside, online advertising sucks. The placement sucks. The designs suck. It’s as if all the bad things about TV ads were magically transported to the web but without 99% of the entertainment value. Sucks. Sucks. Sucks. Our philosophy with our magazine is that we want to respect the reader with great content and a nice and elegant design. Part of this means that we have to avoid flashing ads, rotating ads, and anything designed to “interupt” the reader. Why in the hell would we want to “interupt” the reader – to me that just irritates the reader and doesn’t actually get a quality click for the advertising company? Continue reading
Search Engine Optimization – the Death of the Pronoun
It’s a rainy Sunday morning in the Martine house. I’ve been awake for the last two hours now, not because I’m worried about the fact two of my largest sponsors haven’t returned my emails concerning a pretty high percentage of … Continue reading
Biggest Challenge Yet: Playing Real Journalists
This entire thing started off innocently enough. Connie and I wanted to go to a Technical Communications conference in Austin so I wrote the organizer and asked if he would like to trade some advertising and coverage for a couple … Continue reading
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